I’m Ayelen, a designer living & working in the sunshine state.

My goal is to solve design challenges to help build more meaningful products and create a brand’s visual language. The principles that guide my work are clarity, consistency and efficiency.

I am currently available for new opportunities. Say hello on my Contact page.


“When I described what I wanted for my brand to Ayelen, I could tell she really took the time to hear me. When she presented her designs to me, her work was better than anything I could have imagined. She has a unique eye and a skillset that is set apart from anyone else. Not only does her beautiful work shine, but her work ethic and professionalism blew me away. She was so prompt and supportive. I can’t wait to continue to work with her and recommend her to others that need any exceptional branding.”

Bethany, Sage Mama Blooms

“I just love the new logo! I am very excited. Ayelen is so professional, prompt, experienced, and most of all an organized clean artist! Nothing better than that!”

Renee, Arrive Beauty Spa

“Ayelen has been more than a precise and highly-skilled designer–she has been a consistent and reliable partner in our efforts to make products that users love and admire.”

Anthony, UX Design, CBS Local NYC

“I’ve had the privilege of being both a teammate and a client of Ayelen’s over the last 15 years.”

“Her work has a fresh, clean feel that ticks all the boxes… it resonates with audiences, meets business objectives and is delivered when and as promised.”

Amanda Eyer